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Who We Serve

We built a solution for
every type of brand.

Not every supplement brand sells on Amazon the same way. We know the difference — and we pitch, price, and serve each type accordingly.

Track 1 Selling To Amazon (1P) Track 2 Selling On Amazon (3P Brand) Track 3 Selling Through Resellers
Track 1 — First Party (1P) · Vendor Central

Your products say
"Sold by Amazon."
That's costing you.

You struck a wholesale deal with Amazon. They buy your products, set the price, and control the listing. You get volume — but you give up margin, control, and visibility. And Amazon's purchase orders are getting harder to predict every year.

😓 The Problems You're Living With

✗Amazon negotiates your wholesale price down every year — and they have all the leverage
✗You have zero control over your listing — titles, images, pricing can all be changed by Amazon without your input
✗Chargebacks and deductions eat 5–10% of your revenue with minimal recourse
✗Amazon can reduce or stop purchase orders with no notice, leaving you with inventory and no channel
✗Reporting and performance visibility is limited — you can't see what's actually driving sales
✗You're building Amazon's brand equity, not yours

✓ What Estobi Does Differently

✓We pay you more per unit than Amazon does — no lowball wholesale negotiations, no annual price reductions
✓Your listings are fully optimized and protected — we manage them the way they should be, not the way Amazon's algorithm defaults to
✓No chargebacks, no deductions, no surprises — clean wholesale terms, paid on time
✓Consistent, predictable purchase orders — we reorder based on sell-through data, not Amazon's whims
✓Full performance transparency — monthly reports showing exactly how your brand is performing on Amazon
✓Your brand equity grows, not Amazon's — proper A+ content, brand story, review management all included
The Pitch

"Amazon is paying you less every year and showing you less every year. We'll pay you more, move more units, and actually build your brand presence on the platform — not just your sales rank. Switch to us and you get a better price, better presentation, and a partner who's invested in your long-term Amazon growth."

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Track 2 — Third Party Brand (3P) · Seller Central

You built the product.
Now Amazon is a
full-time job.

You have your own Seller Central account, you ship to FBA, and you manage everything in-house. Your product is great — but between listings, PPC, account health, inventory, and reporting, you're spending more time on Amazon than on actually running your business.

😓 The Problems You're Living With

✗Managing Amazon is a full-time job that keeps pulling you away from product development, partnerships, and growth
✗PPC costs creep up every month — and it's hard to know if the spend is actually working
✗Listings haven't been updated in months — stale keywords, no A+ content, missing rank opportunities
✗Suppressed listings, account flags, or policy warnings that sit for days before anyone catches them
✗Agencies want $3,000–$8,000/month plus a cut of ad spend — and they treat you like one of 50 clients
✗No consistent reporting — you don't know if things are getting better or worse week to week

✓ What Estobi Does Differently

✓We take Amazon off your plate completely — listings, PPC, account health, reporting — all handled by Eli, our AI operator
✓PPC rebuilt from scratch with a real structure — branded defense, category expansion, competitor conquest — monitored daily
✓Full listing rebuild in week 1 — data-backed titles, bullets, A+ content designed to convert at your price point
✓Account monitored 24/7 — suppressed listings caught within hours, not days
✓Transparent flat-rate pricing from $500/month — no % of ad spend, no lock-in contracts
✓Weekly plain-English reports — revenue, rank, PPC, account health — one email every Monday
The Pitch

"You built a great product. You shouldn't have to become an Amazon expert to sell it. Hand us the account — we'll optimize it, protect it, and grow it. You focus on being a brand. We focus on Amazon. First listing changes go live within 7 days."

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Track 3 — Brands Selling Through Resellers

You have resellers
on Amazon. It's probably
a mess.

You sell wholesale to authorized retailers who then sell your product on Amazon. In theory, this gives you Amazon presence without the operational headache. In practice, it means pricing wars, MAP violations, unauthorized listings, and a brand you don't fully control.

😓 The Problems You're Living With

✗Multiple resellers undercutting each other on price — the race to the bottom kills your brand's perceived value
✗MAP violations go unenforced — resellers know there are no real consequences
✗Unauthorized sellers getting your product somehow and listing it with incorrect info or damaged packaging
✗Listing quality is inconsistent — different resellers push different titles, images, and keywords
✗You don't know which reseller is actually driving sales — or who's causing problems
✗No A+ content, no brand store, no PPC strategy — your brand looks neglected even if your product is great

✓ What Estobi Does Differently

✓We become your single authorized reseller on Amazon — one point of control, no pricing wars, no MAP issues
✓We take over the listing completely — optimized title, bullets, A+ content, brand store, PPC — presented the way your brand deserves
✓We handle unauthorized seller complaints and listing hijack attempts — your brand is protected 24/7
✓Clean, consistent pricing across the board — we hold the line because we're the only seller
✓We buy inventory from you at fair wholesale prices — consistent purchase orders, no guessing on your cash flow
✓Monthly reporting on your brand's Amazon performance — rank, reviews, revenue, competitive position
The Pitch

"Right now you have multiple resellers racing to the bottom on price and nobody protecting your brand. We can fix that. One authorized reseller, one optimized listing, one clean price — and AI monitoring your brand 24/7. We buy your product at a fair price, we handle everything on Amazon, and you get your brand back."

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Not Sure Which Track Fits?

Start with a free audit.

Tell us your brand and how you currently sell on Amazon. Eli will pull your listings, assess your situation, and recommend the right approach — no calls, no pressure.

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