Not a dashboard. Not a chatbot. An autonomous AI operator built to run Amazon accounts the way an experienced 15-year veteran would — without the overhead, the sick days, or the $5,000 monthly retainer.
Eli is the Chief Intelligence Officer of Estobi Enterprises — an AI operator designed specifically to manage Amazon accounts for supplement brands. Built on 15 years of real-world Amazon supplement retail experience, Eli doesn't just follow rules. It understands the category.
It knows why a collagen listing loses the Buy Box at 3am. It knows which backend keywords supplement shoppers actually search. It knows the difference between a temporary BSR dip and a real problem that needs immediate attention.
And unlike a human account manager juggling 40 clients, Eli is fully focused on your account — all the time.
Every new client starts with a full account audit. From there, Eli runs the account so you don't have to.
Eli pulls every listing, every ASIN, every keyword. Scores the account across 6 dimensions and identifies the highest-leverage opportunities. Delivered within 24 hours.
Titles, bullets, backend keywords, and A+ Content rewritten using real search volume data and category-specific buyer language. Every change tied to a ranking or conversion outcome.
Campaign architecture built from scratch or rebuilt. Branded defense, category expansion, competitor conquest — each campaign with a specific job and a TACOS target to hit.
Account health, listing status, keyword rank, inventory levels, Buy Box percentage — all monitored continuously. Suppressed listings flagged within hours, not days.
A clean, plain-English report every week. What happened. What changed. What's next. No jargon. No vanity metrics. Just the numbers that matter.
PPC search term harvesting, negative keyword pruning, rank tracking, seasonal adjustments — Eli is always running the playbook. You just watch the results.
Traditional agencies are built for margin. Eli is built for results.
Not a single-feature tool. A complete account management system for supplement brands.
Data-backed titles, bullets, and backend keywords written for rank and conversion — updated continuously as search trends shift.
Full campaign architecture: branded defense, category expansion, competitor conquest. Bids adjusted weekly. TACOS tracked daily.
Policy violations, suppressed listings, and Buy Box losses monitored around the clock — resolved before they escalate into real problems.
Continuous keyword rank tracking, search term harvesting from PPC, and competitor gap analysis to find opportunities they're missing.
Pricing intelligence and inventory signals to maintain Buy Box ownership — the single biggest lever for FBA revenue.
Inbound shipment tracking, stock-out risk alerts, and reorder signals — so you never lose rank from an avoidable stockout.
Brand story, ingredient science, comparison charts, and dosing guides — designed to convert at premium supplement price points.
Real-time tracking of competitor pricing, rank movement, and listing changes — so you always know what's happening around you.
Revenue, rank, PPC performance, account health — plain English, every Monday, without being asked.
"AI doesn't replace Amazon expertise. It multiplies it. The supplement category is too nuanced for a generalist system — so we built one that only knows supplements."
Submit your brand and Eli will pull your listings, score your account, and deliver a full report — within 24 hours. No calls. No pushy sales process.